By Jerry E. Clark
Editor & Publisher
As editor and publisher of this newspaper, I want you to know how important your business is to us, no matter what frequency or volume you choose.
It's my job as the owner to maximize the effectiveness of every ad run in our publication, with no exceptions. I keep
our website vibrant every day of the year, bar none. Our website efforts have resulted in tens of thousands of visits every month by readers who have come to expect timely coverage of events, a good local calendar, easy access to ads electronically and much more.
And I do my level best to make sure that your print advertising is both well-positioned, printed properly and distributed on time.
(Quick new ad note: we have introduced a new display ad concept that should have been implemented 25 years ago by newspapers. Sign up for any of our big ad insertions and you get 4 color reproduction plus you're eligible for 1/2 price additional insertions if there are no copy changes. This is a powerful way to get your message out very inexpensively.)